Danh mục: Digital Marketing

1/ What is Digital Marketing?

Digital Marketing is also known as “Digital Marketing” – “Online Marketing”. In short, it is a method to increase the awareness and brand awareness of viewers about the product. Satisfy customers’ need to learn and be curious about products in cyberspace.

Businesses in Vietnam as well as globally. Most consider Digital Marketing as a core channel to convey information. Coverage on all news sites, and social networks.

2/ The potential of Digital Marketing at the present time

There is no denying that technology is constantly evolving. Followed by the problems of human emotions a change. But the change in a negative or positive direction, the person who needs to understand is the person doing Digital Marketing.

Compared to traditional methods such as distributing leaflets, advertising bicycles, renting billboards… Digital Marketing has a lot more potential. Reaching customers is easier and can target potential customers easily.

3/ Possible occupations in this field

Digital Marketing is a macro specialty, covering the entire Online Marketing campaign. We can divide Digital Marketing into the following categories:

3.1. Creative Marketing Team

• Graphics Designer: Create publications, banner ads, vouchers, and images. Video editing, collage editing in cyberspace
• Content Creator / Copywriter: The person who writes, creates content, writes website articles, and writes advertising articles
• Planner: The person who overviews and controls the implementation of the Marketing Plan
• 2D / 3D Artist: The person who designs and shapes characters, and logos for business products

In the digital marketing industry, the creative team is seen as the key to creating a picture. Before implementation in the technical team.

3.2 Technical Marketing Team

• SEO: Search engine optimization is a top job in large businesses. To capture market share in cyberspace without spending too much.
• Advertiser: A partially successful or unsuccessful campaign must also include an advertiser. Make operations to customers smoother across the entire platform.
• IT: IT team is also indispensable to be able to continuously update websites and applications. Create a friendly communication environment with customers through websites and applications.
• Data Analysis: Who analyzes the data, and where does the data source come from to optimize the campaign more effectively?

The technical team makes the deployment smooth. Deciding the success or failure of a Digital Marketing project

4/ Conclusion

Digital Marketing references are all curated from a variety of sources. Special from reputable source water out.